Registration Type

Veterinarian, Vet Tech and Other Team Members

Happy Endings: Not Just a Fairy Tale

Sunday, February 21, 2021 | 9-3 pm CST

Fiona McCord, BVM&S, MS, JD, Coleen Ellis, CT, CPLP │ WEBINAR

All Veterinary Team Members Welcome

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End-of-Life Care Made Better for Everyone

This course will feature four sections, through which we’ll learn how to make end of life care an enjoyable and rewarding component of veterinary practice. Discover ways to create happy memories for your clients, your patients, and your staff.

Section 1 will cover the CONCEPTS AND PARADIGM SHIFTS necessary to understand animal hospice, including the object of care, the goals at end-of-life, decision making, tough conversations, and competing principles (medical and ethical).

Section 2 will take a “new look” at DEATH AND DYING, giving participants a fuller appreciation of the last chapter of life, hospice care, natural death, and euthanasia. We will view the final stage of a pet’s life from different perspectives, and learn how veterinary medicine is stepping up to fill a void in care.

Section 3 will address challenges of COMMUNICATION, including the “tough” conversations, the four buyer types and discussions with children. We will offer participants tools/the skills to engage in confident, compassionate, and effective communication.

Section 4 will emphasize that end-of-life is an “EXPERIENCE”. We will discuss ways to make that experience better for everyone including “bucket lists’ and emotional support for families, practical help for children, and ideas and methods to avoid compassion fatigue in care givers.

Both veterinarians and veterinary technicians are welcome for this live and interactive webinar

Space is limited! Register early to save your seat!


  • Four hours  RACE Approved CE
  • Complete digital course notes delivered by email
  • Webinar log-in information provided by email
  • Access to session recordings for 30 days following completion of workshop*

**This program is approved by the AAVSB RACE to offer a total of 4 CE Credits, with a maximum of 4 CE Credits being available to any individual veterinarian or veterinary technician. This RACE approval is for the subject matter categories of: medical and non-medical program, using the delivery method of interactive-distance. This approval is valid in jurisdictions which recognize AAVSB RACE; however, participants are responsible for ascertaining each board’s CE requirements. Approval number: 20-763377

*Please note: In accordance with RACE approval requirements for an “interactive distance” CE program, attendees must log into the workshop live in order to receive CE credit.

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Welcome Dr. McCord and Coleen!

Meet Fiona McCord, BVM&S, MS, JD

Fiona McCord, BVM&S, MS, JD

Dr. Fiona McCord is a veterinarian and attorney who has practiced in the Dallas area for the last 35 years. In 2014, she finally decided what she wanted to be when she grew up and launched Compassionate Care Pet Services to fill what she saw as a gap in the care available to pets and their families during the final stages of a pet’s life.

As a premiere end-of-life provider in DFW, Dr. McCord seeks to improve the experience of pets and people during the last stage of a pet’s life, their death, and the grief that follows. Her practice has evolved as demand for services has increased. Compassionate Care has offered end-of-life consultations, in-home quality-of life and hospice visits, assisted natural death, in-home euthanasia, anticipatory grief support, a priority client program, concierge after care, and a pet loss support group. Regardless of the stage and scope of practice, the goal of CCPS will always be the provision of comprehensive care for pet owners during the final days of their pet’s life and beyond.

Dr. McCord holds a veterinary degree, law degree, and Masters in Veterinary Cardiovascular Physiology. She is certified in Pet Loss Counseling by the APLB, Pet Loss and Grief Companioning, and is an AHPC certified veterinarian. She is a member of IAAHPC, AVMA, CCVMA, APLB, and HABA. But when asked about her educational background, she will tell you that though the degrees may sound impressive, the best teacher has been her life experience and the hundreds of clients with whom she has shared the last moments of a beloved pet’s life.


Meet Colleen Ellis, CT, CPLPColleen Ellis, CT, CPLP

In 2004, the death of her dog, Mico, guided Coleen Ellis to start Pet Angel Memorial Center.  In 2009 Coleen founded Two Hearts Pet Loss Center, assisting others in providing meaningful pet death care services, and severing as an educational resource in the pet grief discipline.  Coleen is Certified in Thanatology, is a Certified Pet Loss Professional, and teaches Pet Loss & Grief Certification courses. In the fall of 2011, Coleen released her first book Pet Parents: A Journey Through Unconditional Love and Grief.  In 2014, she helped found The Pet Loss Center, and remains a consultant and advisor.

Coleen is a well-recognized leader in the world of pet end of life care, and has been called “United States most well-known pet funeral director” and “The Pet Loss Pioneer” by major publications. She is a founder and past co-chair of the Pet Loss Professionals Alliance, past president and current Executive Director of the IAAHPC, and currently serves on the Board of Trustees for her alma mater, Fort Hays State University where she was the 2018 Alumni Achievement Award recipient.

Pet funeral

Time & Location

Date:  February 21, 2021

Time:  9 am to 3:00 pm CST

Location: Anywhere! Find a cozy spot with reliable internet and join us online for this live and interactive learning event!

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Top notch, fantastic. I was really dreading this because I dislike CE environments but really enjoyed.

I learned SO much about myself and feel empowered to make real changes in my life.

I felt it was very well organized and I felt taken care of. Julie was an excellent speaker and I enjoyed the content very much.

I couldn’t imagine the program running any smoother.

More dates! More events! Love these and I will be back! THANK YOU!

Excellent conference!!! Much more intimate than the large conferences.

I love that we wrote and expressed rather than just taking in material. This was interactive for real.

It was such a well thought out conference. Well done.